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Backlinks are the text links from one site to another and effectively build the web of internet. They can either be reciprocal or one-way. Reciprocal links are from sites that require a link back to their site in return.

Perhaps you have heard it before but it bares repeating, in order to have quality backlinks you are going to have to have quality content as well as link from and to quality sites. What does this mean exactly?

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